Clients

The teams we run search for.

From Series A SaaS to multi-location service brands to white-label agency partnerships, these are the rooms where the work actually ships.

Verticals

The audiences I know best.

Search shouldn’t be one size fits all. Every vertical has its own obstacles and opportunities. These are the ones I’ve built deep playbooks for.

  • 10+

    eCommerce

    DTC brands and online stores, content + technical engines that turn organic into the largest channel.

    e.g. Apparel, beauty, home goods, marketplaces

  • 14+

    Professional Services

    Lawyers, accountants, advisors, local SEO and authority content that converts research-driven buyers.

    e.g. Law firms, CPAs, RIA advisors, agencies

  • 6+

    Healthcare

    Patient acquisition for clinics, hospital networks, and digital-health platforms.

    e.g. Specialty clinics, telehealth, behavioral health

  • 12+

    B2B SaaS

    Series A through public companies, vertical SaaS, dev tools, fintech.

    e.g. Vertical SaaS, observability, infra, dev tools

  • 4+

    Fitness

    Gyms, studios, and wellness brands, local-first programs with content moats around the demo.

    e.g. Gyms, yoga studios, training apps, recovery

  • 5+

    Financial

    RIAs, lenders, and fintech, trust-led authority content paired with technical foundations.

    e.g. Wealth advisors, lending, fintech platforms

  • 4+

    Education

    EdTech, online schools, and course platforms, curriculum search + reviews + retention plays.

    e.g. EdTech platforms, course creators, K-12 SaaS

  • 6+

    Consulting

    Boutique strategy and ops consultancies, thought leadership at scale, not generic blog posts.

    e.g. Strategy, M&A advisory, ops consultancies

Working with us

How an engagement actually unfolds.

Five phases, end-to-end. The cadence stays the same whether you’re enterprise, agency, or local, only the scope shifts.

  1. Phase 01

    Audit

    • Identify current SOPs, tech stack, and performance
  2. Phase 02

    Strategy

    • Identify quick wins and a long-term roadmap
  3. Phase 03

    Execution

    • Work alongside your teams to turn recommendations into actionable insights
  4. Phase 04

    Proactivity

    • Flexible ad-hoc projects so the program adapts as short-term priorities arise
  5. Phase 05

    Scale

    • Build systems that help the team multiply their efforts

What clients say

Earned trust, repeated.

A rolling reel of feedback from teams across the roster.

5.0 on Clutch · 12 reviews
  • Brian's SEO knowledge and skill set knows no bounds. He's incredibly versed in fields across SEO and content.

    Senior Marketing Manager, Blackbaud
  • Oddo Digital is extremely efficient and always provided feedback and projects on time, almost always above what was asked or expected.

    Marketing Lead, The Fried Egg
  • They have exceptional SEO knowledge and implement strategies that make sense and result in improvement.

    Marketing Lead, Black Star
  • For a small operation, Oddo Digital operates extremely efficiently and has a wealth of knowledge in this area.

    Owner, Casey Moss Tax & Accounting
  • Brian felt like he was a part of our company the whole time we worked with him. He believed in our goals and KPIs as much as we did.

    Executive, Real Estate Company
  • Everything was on time and organized. I always knew what to expect.

    Owner, Reliable Ramps
  • He helped me make decisions about what functions I did or did not want and was very patient, given my lack of experience.

    Owner, All Campus Security
  • All items promised were delivered ahead of schedule.

    Partner, McCabe & Associates
  • Brian's SEO knowledge and skill set knows no bounds. He's incredibly versed in fields across SEO and content.

    Senior Marketing Manager, Blackbaud
  • Oddo Digital is extremely efficient and always provided feedback and projects on time, almost always above what was asked or expected.

    Marketing Lead, The Fried Egg
  • They have exceptional SEO knowledge and implement strategies that make sense and result in improvement.

    Marketing Lead, Black Star
  • For a small operation, Oddo Digital operates extremely efficiently and has a wealth of knowledge in this area.

    Owner, Casey Moss Tax & Accounting
  • Brian felt like he was a part of our company the whole time we worked with him. He believed in our goals and KPIs as much as we did.

    Executive, Real Estate Company
  • Everything was on time and organized. I always knew what to expect.

    Owner, Reliable Ramps
  • He helped me make decisions about what functions I did or did not want and was very patient, given my lack of experience.

    Owner, All Campus Security
  • All items promised were delivered ahead of schedule.

    Partner, McCabe & Associates

Client questions

What partnering looks like.

The things people ask before signing on.

How big does my company need to be?

Smallest active engagement: a 3-person service business. Largest: a public software company. We’re vertical-agnostic but engagement-size aware, we’ll only take on work where we can actually move the number.

Do you take on agencies for white-label?

Yes, about a third of our roster is white-labeled under partner agencies. You stay client-facing; we run the SEO, AEO, or UX work behind the scenes. Mutual NDA before any client name is shared.

Will you sign an exclusivity agreement?

Vertical exclusivity in a city or sub-niche is on the table for the right partnership. Reach out and we’ll talk through it.

Can I talk to a current client?

Yes, after the first call. We’ll ask the client first; once they’re game, you’ll get a 30-minute reference call with no Oddo person in the room.

Ready to start?

Let’s talk about your program.

Founder-led calls, not sales reps. We’ll talk through your goals, your stack, and whether we’re the right fit before anything else.