Highlights
- Drum Search Awards Winner
- 5.0 on Clutch
- Miami University
- 15+ years in SEO
Brian Oddo
- Founder
- SEO Director
- Speaker
Brian Oddo is the founder of Oddo Digital. He has over a decade of experience building websites and helping clients with their search visibility, conversion rates, and automation systems.
He’s a huge believer in client education and wants to make complex topics feel intuitive so that clients feel empowered, not reliant on his services.
While he’s worked with clients of all sizes across almost every industry, he has a special interest in fitness, music, sports, and entertainment.
Fun facts
- Has been a paid musician in the local Chicago music scene
- Has done stand-up comedy
- Lived in six states in two years while his wife worked as a travel PT
- Ran a fitness-related charity that raised money for teachers' school supplies
Latest articles
Recent writing.
I like writing mostly about search best practices and industry news.
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How Search Engines Rank Pages: The Mentor Recommendation Analogy
If you want to understand how Google decides which page to show first, forget the algorithm for a second and think about…
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A Non-Technical Guide to HTTP Status Codes for Marketers (Just the Ones That Matter)
A lot of what gets said about Google sounds like it’s coming from the Wizard of Oz. Google likes this. Google penalizes…
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A Pre and Post Migration SEO Checklist (So Your Traffic Doesn’t Tank)
Most traffic drops after a migration are not caused by the migration itself. They are caused by skipped steps: a redirect map…
Frequently asked questions
Common questions I get from my clients.
Do you have any employees?
I do not. I’m a firm believer in running the client relationship and all strategy myself. On some occasions I might bring in a partner for a service line I don’t offer, but I’ll be the one working on your campaign.
Will you ever hire more employees?
Never say never. I have no interest in growing my company at the moment. I enjoy doing the work more than I enjoy managing and training others. That might change down the road, but for now I love getting to call the shots and execute the work. Continuously getting my hands dirty keeps me sharp, and now I have over a decade of hands-on experience.
What is your communication style like?
I pride myself on being more responsive than the typical agency. Plug me into your Slack or Teams channel. Shoot me an email. In most cases, you’ll receive a response within a day. If I’ll be out of office or unreachable for any reason, I’ll do my best to communicate that beforehand.
Why did you start Oddo Digital?
I was in an entrepreneurship group in high school. In fifth grade, I got a detention for selling copies of homework passes out of my locker. I was born to run my own business. I love the autonomy and accountability of running my own brand. Yes, it’s more pressure, but it has been the best decision I’ve ever made. I love that I get to challenge myself, learn new skills, share them with clients, and constantly grow.
Get in touch
Tell me about your search program.
Founder-led calls, not sales reps. We’ll talk through your goals, your stack, and whether we’re the right fit before anything else.